The Marketing community is a big place – we love to contribute when we can. Here are some places we’ve been featured.

In the Press

abj-thumbNeed a website? Your 5 biggest mistakes to avoid

(AUSTIN BUSINESS JOURNAL – SEP 6 2013)
All businesses aren’t created equal, but big or small, new or established, Carmen Sutherland sees owners dealing with a lot of the same roadblocks. Sutherland and her partners at ThreeDefined marketing often hear about those issues when they sit down with a business owner for one of the agency’s comprehensive “Triple Threat” sessions. [continue]

 

On the Web

sbdaily-thumbnailVisual UN-Appeal: Mistakes Companies Make when it Comes to Branding Graphics

(SMALL BIZ DAILY – OCT 30 2013)
When you think of some of the most successful companies in the world, an image probably comes to mind. They all attain a level of quality, a feeling, a color or an icon (think: Starbucks, Coca-Cola, Apple). That image you hold, in-a-nutshell, is branding. Consumers are visual people — if it pleases our eyes and hearts, our brains and wallets will follow.  [continue]

 

small-business-daily-thumbnailThe Agency Fit Question

(SMALL BIZ DAILY – NOV 4 2013)
Hiring an agency is a commitment, though it’s also not like picking a life partner, so don’t sweat it too much. Maybe this is your first agency or maybe you’ve had a bad experience, but here are a few things to ask yourself and them before tying the beautifully-designed knot. [continue]

 

 

smallbizdigest-thumbIt’s The Visuals That Sell In Today’s World

Consumers are visual people — if it pleases our eyes and hearts, our brains and wallets will follow. According to Suzanne McGinnis, Co-founder of ThreeDefined, “smart businesses need to understand this and invest time into it.” [continued]

 

On the Air

blogtalkradio-thumbInterview with ThreeDefined’s Suzanne McGinnis

Skip to 20:30 to hear Suzanne’s segment on the keys to effective branding and design.